From Startup to Exit by Shirish Nadkarni

Author:Shirish Nadkarni
Language: eng
Format: epub
Publisher: Harpercollins Leadership
Published: 2021-06-17T00:00:00+00:00

Tweeter in Chief

SAN FRANCISCO, NEW YORK OR ANY OFFICE IN THE US

A THREAD SORT OF:

Tweet Tweet. You’ll be @Twitter on Twitter. Our Tweeter in Chief. You’ll set the tone of who we are and how we act, and talk to people on Twitter. No big deal.

Twitter isn’t like other brands. We’re where all voices come together, where unique conversations happen every day. Twitter is what’s happening in the world, and what people are talking about right now.

We have our own distinct story to tell, but we’re also host to the most amazing conversations in the world. We want to elevate and thank the people who use us. Spark conversations that highlight what unites us. Make the platform and world feel a little smaller.

And yes, we want to tell the story of Twitter’s purpose and product innovation. These things might be donuts, summoning circles, Serena Williams or the launch of Retweet with GIF.

You are a master in the art of Twitter, and want to take that passion and expertise to the ultimate, metal level of @Twitter.

You’ll be writing the Tweets for @Twitter, setting the editorial direction and leading a team of incredible community managers. So every day you’ll be reacting to culture, as it happens.

You are extremely plugged into Twitter culture, stan culture, and culture in general.

You are obsessed with building communities and how content travels on the platform. You know what it takes to have a strong social voice, and you practice what you preach.

You are an expert storyteller and writer, and can apply that thinking to social voice, and creative activations in general.

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